Sneaker Customization Meets Bike Culture
Sneakers
Exclusive Photo Report: Air Jordan 1 High ’85 “Reverse Shadow”
Unveiling the Air Jordan 1 High '85 'Reverse Shadow,' the mythical sneaker that was a ghost for 40 years. Discover the story behind the 1985 prototype turned 2025 grail. Get an exclusive, detailed look at this ultra-rare, Tokyo-exclusive release.
Interview
Stitching an Identity: Inside the Mind of Loncho Factory’s Jaydon
Follow Jaydon as he transforms childhood nostalgia, social media feedback, and street culture into a brand defined by passion, experimentation, and individuality.
Sneakers
Grail to Global Release: The UNDEFEATED x Air Jordan 4 Retro “Deep Green” Returns
A homecoming 20 years in the making.